Frameslist is an online retail company with highly curated collection of designer brand eyewears. Online platform utilizes Magento and customized interfaces to accomodate personal prescription orders. My role for launching the project initially started as a Lead Designer & Director for branding, which developed into a multi-tasked design position tackling web design, UX/UI, front-end development, customizing Magento, and marketing campaigns.

With a small team and limited resources for this start-up project, I’ve often played a role as a content creator and project leader for developers. The website pages and emails are fully responsive across devices.

Content photography provided by